CC FABRIC CATALOGUE April 2022 - Catalog - Page 11
A CUSTOMER JOURNEY
“Despite being an ocean away, the measurements of the dress were spot on” Robbye Hill
YOUR INITIAL ENQUIRY
The first time you contact our Couture sales team we
will ask you some questions about your ideas and
aspirations for the dress and determine your budgets
and timescales. All this information will then be
passed to our design team to find you the best fit to
start your personal design journey.
We will offer you an initial design consultation which
can take place over the phone, video messaging
app such as Skype or Facetime or you can come to
our showroom to talk face to face with your designer.
At this stage we can review any ideas you already
have (you can send us images/video clips of anything that has inspired you from the dance world,
wider fashion industry or simply an idea you have
from another source).
YOUR BESPOKE DESIGN
After the design consultation your designer will
produce a computer illustration of the dress for your
review. At this stage you will share feedback on the
design so that we can reach a point where you ‘sign
off’ your design so the production can begin.
YOUR CUSTOM DRESS PATTERN
Next step is for us to obtain your measurements. We
have a detailed video guide to show you exactly
how and where to measure yourself. Our haute
couture dress patterns are drafted from over many
different measuring points, minimising any risk of a
less than perfect fit. Measurements can easily be
done remotely; we also ask you to supply
photographs of yourself to aid the designers and
pattern cutters in verifying the measurements
provided. Customers can also come in person to be
measured if that’s an option. Rest assured that most
of our haute couture orders and measurements are
handled remotely and we have an exemplary record
of executing your design to fit like a glove without the
need for a single fitting.
Your pattern will be drafted using our advanced
computer software and then fabric will be hand cut
in our London studio. Every single stage of
production is carried out in our studio by our
experienced team of in-house pattern cutters,
designers and dressmakers. We will create a
mannequin base to your exact measurements to
allow the haute couture construction techniques
such as draping and hand adjustments of seams
and decorative elements to be done with pinpoint
Once your dress construction is complete it is handed
to our team of expert embellishers to bring your new
bespoke couture to life with crystals from
Swarovski® where our dresses are world renowned
for their intricate and creative crystallisation.
Coupled with your selection of trimmings from
feathers to bead droppers, fringe or lace motifs your
dress is now ready to shine!
We will send your new haute couture dress complete
with hanger, dress bag and spare crystal kit to your
chosen delivery address. You are now ready to step
onto the floor! We always love to hear from our
customers about their experiences in their Chrisanne
Clover couture, so we eagerly invite you to share
your photos and stories with us.
We cannot wait to work together and make your
dreams come true, so contact us today to feel, look
and deliver your best in the Ballroom...